Here’s a glimpse into some of our standout projects and ongoing collaborations.

We partner with leading companies across a range of industries, helping businesses share their unique stories in ways that will have the biggest impact.

Discover more about the tailored services we offer.

Marketing Strategy, Copywriting, Website Development, Brand Development Elana Panayiotou Marketing Strategy, Copywriting, Website Development, Brand Development Elana Panayiotou

LAGUNA | Driving Growth with a Stunning Website Rebuild and Extensive SEO Strategy.

Since 2022, Backstory Co has been engaged as Laguna’s marketing consultancy. Initially focused on a few projects, our partnership quickly expanded to a full digital transformation, including the rebuild of two distinct websites — Laguna Pools and PoolHouse. With a blend of stunning visual design, SEO-optimised content, and strategic brand development, we helped elevate Laguna’s market position. Backstory Co continue to manage all aspects of Laguna's marketing ensuring they remain a leader in the luxury pool construction market.

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Marketing Strategy, Digital, Copywriting, Brand Development Elana Panayiotou Marketing Strategy, Digital, Copywriting, Brand Development Elana Panayiotou

Zactek’s journey from AV installations to full-service solutions.

With three decades of experience in corporate AV solutions, ZacTek Solutions expanded beyond installations to offer full-service AV expertise. Recognising the need for a brand that reflected this growth, Backstory Co rebranded the company—developing a new logo, refreshed identity, and digital presence to position ZacTek as a leader in the AV industry.

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